Pizza John’s took on a giant hole in the ground in San Francisco.
It was a perfect fit for the local pizza chain, but the Google-owned chain was having none of it.
The chain, which is owned by Google parent company Alphabet, sued the city of San Francisco for blocking its expansion plans, claiming that it was violating the San Francisco Comprehensive Plan of the City of San Diego.
The company is seeking a court order to make the plans permanent, and the lawsuit has already sparked a public outcry.
San Francisco Mayor Ed Lee says he’s disappointed that the pizza company has taken up a fight that is likely to last for years.
“I do not know of a more significant threat to San Francisco’s economic future than a company that would come into the city and take up property that was already on the market, demolish a home, demolishes an entire building and build a new one,” he said.
On Monday, the company posted a video to YouTube calling out the San Franciscan government.
In the video, a man can be heard yelling, “You don’t get to decide what happens to our neighborhoods.”
The man can then be seen smashing the window of a Pizza John restaurant.
The video went viral and quickly went viral on social media, garnering over 4 million views.
Pizza John is owned, and is funded by, Google, which has said that the company would never make money off the city’s plans to allow restaurants to open in certain areas of the city.
In a statement on Tuesday, the chain said it would continue to fight the city over the plan.
“The city is blocking Pizza John from moving forward, and we remain confident that we will prevail,” the statement said.
“Pizza Johns’ lawsuit is yet another example of why we will fight the City Council and our opponents on every front to make our city a better place to live, work, and play.”